Sanitation is something that most of take for granted, but the reality is around 40% of the world’s population do not have access toilets and that is pretty crap. This has translated to 900 deaths everyday for children under the age of 5 in sub-Saharan Africa, as well as generations of immeasurable social and economic costs. Luckily, ‘Who Gives a Crap’ is an organisation that allows for our consumption of toilet paper be more than just about wiping our bums. WGAC sells a range of toilet paper and tissues, whereby 50% of profits are donated to WaterAid who implement sanitation projects in developing countries and 100% of their toilet paper is made from recycled material.
But wait, there’s more. Not only is their packaging on point, it uses oxo-biodegradable plastic, which means that the entire wrapper will biodegrade in 12-24 months in the presence of sunlight and oxygen (compared to 1000 years for regular plastic). Since its inception in 2012, their impact to date has been enormous and continues to grow. To date, they have:
- Raised enough funds to provide 120,000 people with sanitation access through WaterAid
- 22, 758 trees have been saved through their recycled toilet paper scheme
- 54 million litres of water saved through eco-friendly processes
- 4377 tonnes of Carbon emission through cleaner production processes
We admire WGAC for have the courage to provide consumers with the power and option of making a positive impact through their daily consumption habits. It really goes to show how a small decision from each decision to switch to an ethical provider can snowball into significant improvements for our global community. WGAC’s impact also reminds us of the importance of being aware of where and how our products are made, because how we consume and our daily choices are inevitably impacting others in some way. For the better or worse, it is ultimately up to us to decide.
P.S Just like us, they have been accepted into the B-Corp family. Only 100 companies in AUS have made the cut, which means we are a ‘good’ company. Hell yeah!
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